Business reputation

Better AI review drafts start with better business details

Turn a vague profile into useful context, choose the right writing settings and check what the draft actually says.

If a review draft could describe almost any business, check its context before changing the model. A clear business description, specific services and sensible writing settings give AI a better starting point.

Replace broad claims with useful facts

Open your business in AI Review Pages. Check the name and category, then read its description as if you were a new customer. Does it explain what you can actually buy or book?

For example, a print business could use: “We design and print business cards, brochures and review standees.” That is more useful than “We deliver innovative, world-class solutions.” Add the main services as separate labels, then confirm the saved profile.

Separate business facts from customer experience

A service list tells AI what the business offers. It does not prove that the person writing a review used every service. Likewise, a five-star rating does not establish that a delivery arrived early or that a staff member solved a specific problem.

Customer notes should supply those personal details. If there are no notes, the wording should stay within the customer’s selected opinion and the saved business context. Customers should edit or remove any claim that does not fit.

Choose settings for the reader

  • Language: choose the language your customer wants to write in. Automatic language follows the available customer input.
  • Tone: use a voice that fits your business without turning a review into advertising.
  • Length: a short draft is easier to check on a phone. A detailed draft is most useful when there are enough real details to support it.

Settings belong to the selected business. If you manage several locations, check the business name before saving changes.

Use another draft to change wording

Generate another review when the first version feels awkward or repetitive. The new version should keep the current profile, rating and writing preferences while using different wording. It should not invent a new experience.

ZepRank checks for several output problems and can attempt a repair. If generation still fails, the previous successful draft remains available. Provider rate limits, unavailable models or expired subscription access can stop a new request.

Make the final check human

Read the draft aloud. Correct names, remove unsupported claims and keep the customer’s own opinion. The customer chooses whether to copy it, opens Google and decides whether to submit. ZepRank does not post a customer review automatically.

For a setup checklist, read how to prepare your business profile. If a draft still ignores your saved settings, send the team the issue without API keys or passwords.

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